Sr SEO Analyst

Boise, ID 83702

Employment Type: Perm Job Category: SEO Job Number: 23516

Job Description

Sr SEO Analyst

SALARY: $80-$140K/year

- Extensive experience with full-functional SEO lifecycle- understanding technical SEO / Strategy / tech-stack around SEO.
- Experience managing SEO talent / teams. Including analysts!
- Link Building & Publishing experience. 

  • Increase organic traffic to client web properties by driving our current SEO and syndication team while continuing our successful global search engine optimization efforts
  • Create a performance roadmap for all clients to bring client key pages in compliance with best practice optimization standards which comply with Google
  • Give presentations and conduct workshops to align client digital leaders on key SEO initiatives and the impact of marketing initiatives on organic traffic value
  • Create an international partnership model with content-focused SEO partners and or agencies who can service pre-enterprise across regions and business groups
  • Collaborate with leadership other experts and digital leaders on complex SEO problems
  • Lead internal SEO roadmap and interlocks with sales/inbound/ and supporting teams
  • Drive inbound SEO programs across industry-focused company programs
  • Enhance system and workflow to monitor and optimize SEO health of all client web properties
  • Drive client SEO direction for major site changes, product launches, and design shifts
  • Work closely with the analytics team to monitor traffic following Google algorithm updates and new client site and product launches
  • Lead SEO vision for integration between headless CMS, Web DAM, onsite search, and overall website information architecture
  • Partner with web design and development teams, balancing experience optimization for both for users and web crawlers

  • 10+ year’s experience in enterprise SEO for B2C & B2B
  • Experience managing other SEO Digital Strategists, Analysts, and Syndication
  • Expert understanding of SEO fundamentals and the latest updates to algorithms
  • Deep understanding of technical SEO, including on-site optimization, bot crawling and indexing, content structure, global site management, and Google Core Web Vitals
  • Ability to translate between technical and non-technical partners and stakeholders, and help to weigh the impact of technical SEO work on UI/UX
  • Work samples or case studies demonstrating successful execution of SEO tactics and/or other digital marketing initiatives that have led to increases in website traffic
  • Experience with third-party enterprise SEO tools, and their integration into the digital strategy workflow
  • Strong understanding of Web Accessibility Standards and effects on SEO UI/UX
  • Experience using quantitative web analytics tools like Google Adobe and other relative Analytics
  • Executive presentation, speaking, and communication skills
  • Creative thinker and innovative problem solver

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